Juliette Degoul

SEA Consultant

Berlin Germany (+02:00)
English, German, French, Spanish

Book me for your project

Juliette Degoul

SEA Consultant

Berlin Germany (+02:00)
English, German, French, Spanish

Book me for your project

I am a SEA expert with more than 8 years of experience who has gained experience working at Zalando & a Rocket Internet venture for the first 6 years of my career. I now build and optimize successful data-driven SEA strategies for companies willing to attract qualified leads, grow their sales and improve the KPIs that matter to them. I have experience in various industries, with a strong focus on B2B/SaaS companies. I also have an excellent knowledge of global online marketing (Tracking, Analytics, GTM,…) as well as other performance marketing channels and how they interact with each other.

Get in touch if need:

You want users to easily find you when they look for businesses and products like yours
You have no SEA efforts in place yet and would like to start from scratch (Google Ads & Bing)
You would like expert insights on the set-up & performances of your current campaign
You would like to identify actionable opportunities to scale your current campaigns and increase their efficiency
You would like to restructure your account and campaigns based on Google & Bing best practices
You would like to start display remarketing and prospection campaigns (on the Display & Youtube Networks)

Expertise
Experience
Tools
Reviews (3)

Expertise

SEA

My expertise is SEA. I can help you develop a data-driven strategy from scratch or improve your current one. I can help you appear to the users that are currently researching what your business has to offer on Google and Bing. We can work on the Search network in order to increase sign-ups, free trials, or lead generation while staying ROI positive. By implementing the right tracking and following the right KPIs, I can help you assess the efficiency of your search campaigns.

Keyword Research

Keywords are at the core of any SEA strategy. I can help you find the right keywords that people are typing when they are searching for products like yours and give you insights on the level of competition as well as their potential performances.

Display

I can help you develop a remarketing display strategy on the Google Display Network in order to reach users that have already expressed interest in your business but who haven’t taken a desired action yet. We can also work on a prospecting strategy to help you reach new users. We will always measure our results and assess the performances according to the KPIs that matter to you.

Youtube

I can help you develop a video display campaign to take advantage of the hundreds of millions of views on Youtube, to reach new customers or remarket to others. We can decide together which formats make the most sense for you.

Juliette Degoul

Experience

SEA Expert

Zengrowth

Helping clients with their SEA & Display strategies.

SEA Consultant

Rydoo

Responsible for the restructuration, management & optimisation of SEA & Display campaigns for FR, DACH, UK.

SEA Consultant

Instafreight (Rocket internet venture)

Responsible for the optimisation & management of SEA campaigns for DACH.

SEA Specialist

Zalando

Responsible for the French SEA accounts & coordinator of cross-country SEA projects.

Performance Marketing Specialist

Campsy (Rocket Internet venture)

Responsible for planning, tracking & optimizing performance marketing channels with a strong SEA focus.

Juliette Degoul

Tools

Google Ads, Bing Ads, SEMRush, Google Keyword & Performance Planner

SEA & Display related acquisition platforms & research tools.

Google Analytics, Google Tag Manager, Google Search Console, Power BI

Used for tracking and analytics.

Trello, Monday, Asana

Used for managing projects and tasks.

Juliette Degoul

Reviews (3)

Alexander Schlomberg

Managing Director and Co-Founder at Expertlead

Juliette was our interim Online Marketing Manager and supported us in our lead generation efforts during our hiring process for a permanent employee. Besides being a true SEA expert with sound general online marketing knowledge, she has great problem solving and analytical skills and showed a true desire to understand our needs and work towards a strong solution when needed. Although she worked remotely, she always communicated in a clear way and delivered what was expected of her on time. We appreciated her honest feedback and solutions-oriented mindset. She was also of great help in our hiring process and successfully pre-selected our new permanent online marketing manager.

I’m very satisfied with Juliette’s work, and would recommend her to any company in need of great freelance online marketing work.

October 2019 Berlin, Germany

Jennifer Kuchinke

Senior Marketing Manager at InstaFreight GmbH

Juliette was able to quickly understand our business model, goals for SEA and past activities. She achieves high-quality work in a short period of time while staying within a given budget. She is also always looking for how to scale and increase revenue for our business. Juliette is a solution-oriented, highly motivated and reliable person with whom it’s a pleasure to work.

September 2019 Berlin, Germany

Andreas Weih

Online Marketing Professional at IDAGIO

Juliette and I worked together to scale up user acquisition for IDAGIO, a streaming service for classical music. Despite Juliette's strong SEA background, she was able to dig into and scale several other performance marketing channels as well. Next to Reddit and Quora she established Twitter Ads as one of the user acquisition pillars in the company. Because of her strong performance marketing skills and a straightforward attitude to get things done, I would always recommend working with Juliette.

August 2019 Berlin, Germany

Juliette Degoul